Principal Content Strategist

Intuit is seeking a highly experienced and innovative Principal Content Strategist to join our dynamic team. As the Principal Content Strategist, you will be responsible for developing and executing content strategies that drive engagement, brand awareness, and customer satisfaction. This role requires a strategic thinker with a passion for creating meaningful and impactful content. The ideal candidate will have a strong understanding of content marketing, user experience, and digital trends. If you are a creative, results-driven professional with a proven track record of success in content strategy, we encourage you to apply. Join us in making a difference in the lives of millions of small businesses and self-employed individuals. Develop and execute content strategies that align with overall business objectives and drive engagement, brand awareness, and customer satisfaction. Conduct thorough research and analysis to identify target audience and create content that resonates with them. Collaborate with cross-functional teams to ensure content is consistent, on-brand, and aligned with company messaging. Stay up-to-date with industry trends, digital advancements, and customer needs to continuously evolve and improve content strategies. Lead the creation of compelling and impactful content, including written, visual, and multimedia assets. Use data and analytics to measure the effectiveness of content and make data-driven decisions for future strategies. Develop and maintain a content calendar to ensure timely delivery of high-quality content. Provide guidance and support to junior content strategists and ensure consistency in content across all channels. Collaborate with marketing, product, and design teams to ensure a seamless user experience across all touchpoints. Act as a thought leader on content strategy, staying informed on best practices and sharing knowledge with the team. Continuously assess and improve content processes and workflows to increase efficiency and effectiveness. Represent the company at industry events, conferences, and webinars to showcase our content strategy and thought leadership. Intuit is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. Apply tot his job