Global Campaign Manager
About the position As the Global Campaign Manager at PagerDuty, you'll own a critical customer segment that drives toward our revenue goals. You'll develop integrated demand generation campaigns that deliver pipeline and accelerate deals by collaborating with many cross functional teams. We're looking for an expert collaborator who's customer-obsessed, excels at crafting buyer journeys, and uses analytics to fuel continuous testing and innovation. This role balances strategic thinking with tactical execution-building what's needed today while architecting for tomorrow's growth. Responsibilities • Develop and execute multi-channel campaigns targeting ITOps, DevOps, and security teams globally. • Activate cross-functional teams to ensure tight alignment on objectives, messaging, and execution. • Directly manage lead gen, webinar, and nurture channels for your campaign. • Research customer segments to inform program strategy. • Synthesize insights from multiple sources to craft personalized experiences that engage individuals and buying groups throughout their journey. • Continuously evolve programs to maximize pipeline generation and deal acceleration. • Own pipeline and ARR targets by ideating and troubleshooting across Marketing tactics to reach and exceed goals. • Monitor lead quality and gather feedback to optimize programs. • Partner with Sales to aid opportunity creation and acceleration. • Track, analyze, and optimize using marketing automation and attribution tools to drive continuous improvement. • Build the optimal targeting and tactic mix for your campaigns to reach both short term and long term goals. • Create scalable tactic templates for regional teams to implement locally. • Collaborate closely with Product Marketing, Content Marketing, Performance Marketing, Marketing Operations, and Sales teams to align messaging with go-to-market strategies. Requirements • 5-7 years B2B marketing experience, preferably in technology or SaaS. • Proven track record managing integrated campaigns that drive measurable pipeline impact. • Strong analytical skills with ability to derive actionable insights from data. • Global marketing experience or demonstrated ability to work across time zones and cultures. • Excellent project management, communication, and influencing skills. Nice-to-haves • Experience in DevOps, IT operations, or incident management space. • Account based marketing (ABM) experience a nice to have. • Experience with marketing automation platforms and CRM systems, like Marketo and Salesforce. Benefits • Competitive salary • Comprehensive benefits package from day one • Flexible work arrangements • Company equity • ESPP (Employee Stock Purchase Program) • Retirement or pension plan • Generous paid vacation time • Paid holidays and sick leave • Dutonian Wellness Days & HibernationDuty - companywide paid days off in addition to PTO • Paid parental leave: 22 weeks for pregnant parent, 12 weeks for non-pregnant parent • Paid volunteer time off: 20 hours per year • Company-wide hack weeks • Mental wellness programs Apply tot his job